On This Day - November 8th 1920
The first 'Rupert Bear' cartoon appears in the "Daily Express".
Rupert Bear is the longest running cartoon character in the world. Created by artist Mary Tourtel, Rupert Bear, with his distinctive checked yellow scarf and slacks and bright red jumper, was developed in response to the rise of anthropomorphic characters appearing in other newspapers. Rupert made his debut in British newspaper the Daily Express on 8 November 1920 in a story entitled 'The Adventures of a Little Lost Bear'.
The little bear immediately appealed to readers, and Rupert Bear enjoyed increasing popularity through ensuing decades. The first collection of Rupert cartoons was published as an annual in 1935. By the 1950s, 1.7 million of the Rupert annuals were sold, and even today the Rupert Annual remains one of the top three Annual titles sold worldwide. Possibly Rupert's greatest achievement was when Beatle Paul McCartney developed the animated ‘Rupert and the Frog Song’, a production which won a British Academy of Film and Television Arts award.